Where Visibility Meets Opportunity
Promo for a cause provides opportunity and exposure.
Everyone knows promotional products are a great way to promote your organization. Useful, desirable and fun, they generate great exposure, and that feels good. And now you can use the power of branded merchandise to do some good in the world, too
Staples works with a variety of vendors who not only provide really cool products customizable with your logo or message, but also have a strong giveback component. Here’s a look at a few ways you can use promo to make a difference in the world.
Build schools – Art is a language that transcends age, culture, even language. It develops independence and encourages creative thinking, and is a vital part of the human experience. Denik lives by the motto “Art can change the world,” and their sketchbooks provide a channel for artists of all skill levels to impact the world. What’s more, they use a portion from every purchase to fund school-building in developing countries. Their sales directly benefit the Mali Rising Foundation and Pencils of Promise.
Provide opportunities for women – Design, fragrance and heart-lifting stories are the driving motivations behind Prosperity Candles. Seeking to create a positive change in the world, they value purpose over profit and provide opportunity for women. Handmade by female artisans, these ethically-made candles help build a brighter future for women who have relocated to Western Massachusetts from Burmese refugee camps in Thailand.
Give the gift of sight – You must be doing something right when you can get one of the biggest rock stars in the world, who also happens to be a well-known philanthropist, to promote your product. That’s just what Revo did, partnering with U2 frontman Bono on a limited-edition collection of sunglasses to help prevent vision impairment and blindness. The Buy Vision, Give Sight initiative uses a portion of sales to improve eye screening, provide glasses and improve overall eye health to under-resourced communities around the globe.
This is just a small sampling of a few of the vendors we work with who giveback to those who need it. Each of these products provides opportunity to those in need, and is a great way to promote your brand too.