Promotional products and warehouse storage capabilities.

Too much inventory can be as much of a problem as not enough. This is true of promotional products too. But how does warehouse storage for branded merchandise fit into your marketing plan?

Businesses often overlook warehouse storage.

Because so many businesses are already involved in some sort of product storage and warehousing, they often overlook the need for branded merchandise storage. But if you’re going to harness the power of promotional products, you need to have items on hand for clients, employees and business partners.

You can either foot this bill yourself, dedicating valuable space and money to warehousing, or you can partner with someone who will handle it for you. Luckily, there’s an industry leader who has solutions already available.

Staples adds value for our clients in the form of warehouse storage.

When you work with us, you get the full benefit of our network, including warehousing. What does this mean for you? It’s simple really. You don’t have to use precious space in your own storage facility storing branded hats, flashlights or whatever other promotional products you happen to be using. We’ll take care of it for you.

Because that’s part of the Staples advantage.

For example, we have a client who was using a competitor for their branded merchandise needs. But that relationship ended at providing them with the merchandise they needed. Warehouse storage and distribution were completely up to the client.

We had a better solution. We took their entire promotional products inventory off their hands, allowing them to reduce the size of their distribution center and take significant money off their books.

It’s a no-brainer really. You need easy access and distribution to promotional products to spread the word about your business. Staples can handle all the warehousing for you, saving you time and money. The only question is why aren’t you doing this already?

This article is part of a series titled Promo Buyer 101. This series is perfect for anyone who is just starting to buy promotional products for their organization, or is a veteran buyer but is looking for tips and ideas for branded merchandise needs. Check out the other articles in the series and be sure to share with your colleagues.